Actual Rates Initiative

The NIC Actual Rates Initiative is driven by the need to increase transparency in the seniors housing sector and achieve greater parity to data that is available in other real estate property types.

The NIC Actual Rates Initiative is driven by the need to increase transparency in the seniors housing sector and achieve greater parity to data that is available in other real estate property types. Providing accurate data on the monthly rates that seniors housing residents are actually paying compared to properties’ asking rates helps the sector achieve this goal.

What is Included in Actual Rates data?

In-place rates, move-in rates, and asking rates
Leasing activity, as measured by move-in and move-out velocities

Reported Markets are Based on Participation:

NIC is prioritizing the roll-out of the reported metropolitan markets for the Actual Rates data based on the participation rates of local seniors housing operators.

Benefits to Participation:

Benchmark your properties’ rates and leasing activity to national trends and select metropolitan markets as they are added
Inform strategic planning efforts, especially with regards to discounting and growing NOI
Assist in day-to-day business operations and potentially shorten the sales cycle by increasing ability to move rates more quickly
Save time. Actual Rates data is collected directly from operators’ corporate offices, removing the need for telephone calls to individual properties.
Maintain confidentiality. All NIC data reporting is confidential and reported only in the aggregate
Lower costs. Increased transparency decreases cost of capital and results in more appropriate investment levels in seniors housing and care