The New Growth Opportunity: Seniors Housing for the Middle Market Webinar
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    The New Growth Opportunity: Seniors Housing for the Middle Market Webinar

    Learn about the results of “The Forgotten Middle”, a first-ever national study of the housing and care needs of middle-income seniors, and how developers, operators, and investors can tap into this large, fast-growing market.

    July 18, 2019

    Middle Market • Webinar

    The number of middle-income seniors will nearly double by 2029 to more than 14 million, the largest income group of seniors.

    The majority will not be able to afford the current seniors housing product, even though they will have too much income to qualify for government supported programs such as Medicaid. Learn about the results of “The Forgotten Middle”, a first-ever national study of the housing and care needs of middle-income seniors, and how developers, operators, and investors can tap into this large, fast-growing market.